Updated June 2026 · By Florian Smeritschnig, former McKinsey Senior Consultant If you are an Arabic-speaking student weighing the McKinsey EDAD program, you have probably seen two flatly contradictory claims: that EDAD guarantees a McKinsey interview, and that it guarantees nothing. Getting this wrong costs you, because it changes how hard you should fight to…
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By Florian Smeritschnig, former McKinsey Senior Consultant · Updated June 2026 Yes, you can move from the Big 4 to MBB. I have coached Deloitte, PwC, EY, and KPMG consultants into McKinsey, BCG, and Bain, and the firms hire laterally from the Big 4 every year. The transition is real and well-trodden. But the thing…
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Florian spent five years at McKinsey as a Senior Consultant and is a highly experienced consulting interviewer and problem-solving coach. Having conducted interviews with hundreds of candidates, he understands exactly what top-tier firms look for in successful applicants.
He founded StrategyCase.com to make top consulting careers more accessible by providing tailored, up-to-date insights into the recruiting process. Recognized as the most successful case and fit interview coach, Florian has helped his clients secure 700+ offers at MBB, Tier-2 firms, Big 4 consulting divisions, in-house consultancies, and boutique firms over the past four years.
He is the author of “The 1%: Conquer Your Consulting Case Interview,” “The 1%: Case Interview Workbook,” and “Consulting Career Secrets”, all available on Amazon.
