Case Interview Industry Cheat Sheets by StrategyCase.com
Walk Into Any Case Already Knowing the Industry
StrategyCase’s Case Interview Industry Cheat Sheets are one-page overviews of 27 industries, from airlines to private equity. Each one covers the industry’s cost structure and profit margin, business model, major players, and outlook, so your frameworks, ideas, and recommendations sound like someone who knows the business.
Looking for a frameworks cheat sheet? Read this first.
From verified buyers
What Buyers Report
MBB final round
“After my final round with an MBB I received the feedback that I had very robust business judgement and situational awareness. I wanted to come back to review this deck as I think it played a major part in that besides reading MBB-published articles and research.”
Noticed by others
“Simple but effective product for my casing and some of my case partners have commented on my ability to generate industry insights now”
For advanced candidates
“I was already an advanced candidate but the insights from this guide helped me considerably, especially in contextualising my frameworks and generating more industry-specific insights when brainstorming.”
See inside
See a Real Sheet

The Airlines sheet: why the industry’s average profit margin is close to zero, where the money goes (fuel, aircraft, crew), who the main players are, and what is changing. Every industry gets the same one-page treatment.
Financials
How the industry makes money, where the costs go, and typical profit margins
Business model
Products and revenue sources, sales channels, key clients
Major players
The companies you are likely to hear about in a case
Outlook and risks
The trends and challenges that keep executives up at night


An honest note
Looking for a Frameworks Cheat Sheet?
Here is the honest answer: a frameworks cheat sheet is the fastest way to sound like every other candidate. Interviewers hear the same memorized profitability and market-entry trees all day, and they break the moment the prompt is unfamiliar.
What makes a structure sharp is knowing how the client’s industry actually makes and loses money. That is what these sheets give you. For the structuring method itself, read the free case interview frameworks guide or take the case structuring course.
In the interview
Where Industry Knowledge Shows Up in a Case
Tailor your buckets to how the industry really works instead of a generic template
Bring industry-specific ideas, not generic ones
Sanity-check numbers against typical cost structures and margins
Add the risks and trends that matter for this industry
“I always had some topics I could mention in practice cases or interview situations that I would not have thought before in different stages of the case, for example more ideas for a framework or when you can talk about tailored risks or trends in the recommendation.”
The 27 industries
- Aerospace
- Agriculture
- AI
- Airlines
- Airports
- Automotive
- Banking
- Blockchain
- Chemicals
- Consumer Goods
- Defense
- Education
- Electronics
- Energy Providers
- Healthcare
- Infrastructure
- Insurance
- Media
- Mining
- Oil & Gas
- Pharmaceuticals
- Private Equity
- Public Sector
- Retail
- Space
- Tech
- Telecommunications
Instant PDF download.
Honest fit check
Are These Right for You?
Built for
- Candidates without a business background, such as engineers, doctors, or scientists
- Anyone who freezes when the case is set in an unfamiliar industry
- Strong candidates who want sharper, more specific insights
- Candidates short on time who can’t research 27 industries themselves
Not the right fit if
- You need the structuring method itself. That is the case structuring course, or the Case Interview Academy for structuring, charts, and math together.
- You want deep sector expertise. These are primers for interviews, deliberately short.
Reviews
4.8 Out of 5 From 42 Reviews
“The one problem I had when I wanted to learn about business context and industries was always deciding what is relevant knowledge and what can be disregarded. If you start that process of learning about these things, it could drag on forever, which was very inefficient.”
“I like the instructions at the start that guide you on how and when to use the information provided about the various industries. The combination of the knowledge and the instructions makes it valuable.”
“Practical and timely information package – just what I was looking for as case candidate with an engineering background”
“I think there is a good balance between providing an overview of the most important information (financials, drivers, products…..) without losing yourself in too much detail that you cannot remember.”
“yields broad insights into many areas, lacking some depth but I am unsure if this is required for the sake of interviews.”
All Verified Buyer Reviews
The offer
Everything for $24
One payment. Instant download.
- 27 one-page industry sheets: financials, business model, players, outlook and risks
- Instructions for using them at each stage of a case
- PDF download, yours to keep, with a year of free updates
- Questions? Email info@strategycase.com. Replies within 24 to 48 hours.
If it is not right for you: email info@strategycase.com within 24 hours of purchase for a full refund, no questions asked.

Who built them
Dr. Florian Smeritschnig
I spent 5 years at McKinsey. Once I left, I have often seen candidates struggle because they lacked a basic understanding of the client’s industry across 2,200+ mock interviews and coaching sessions since 2020.
Knowing how profitable an industry usually is, or what its biggest challenge is right now, changes how fast you understand the case. These sheets are that knowledge, condensed.
FAQ
Frequently Asked Questions
What exactly do I get for $24?
A PDF with one-page overviews of 27 industries, each covering financials, business model, major players, and outlook and risks, plus instructions for using them during a case. Yours to keep, with a year of free updates.
Which industries are covered?
Aerospace, Agriculture, AI, Airlines, Airports, Automotive, Banking, Blockchain, Chemicals, Consumer Goods, Defense, Education, Electronics, Energy Providers, Healthcare, Infrastructure, Insurance, Media, Mining, Oil & Gas, Pharmaceuticals, Private Equity, Public Sector, Retail, Space, Tech, and Telecommunications. Industries outside this list, such as semiconductors or food, are not covered.
Is this a frameworks cheat sheet?
No, on purpose. Memorized frameworks make you sound like every other candidate. These sheets give you the industry knowledge that makes your own structure specific. For the structuring method, see the free frameworks guide or the case structuring course.
How do I use them?
Read the instructions at the start, go through the industries once, then keep the sheets next to you during practice cases and pull in the facts that fit. Several reviewers describe using them as a reference during practice rather than memorizing everything.
Is it detailed enough?
They are primers for interviews, deliberately short: enough to understand the client’s situation and sound informed, not to replace sector expertise.
I bought The 1%. Is this included?
Yes, as a thank-you gift. Use the gift link in your book to request your free code.
Where do I find the download after buying?
You can download the PDF right after purchase on the order confirmation page, and your personal download link also arrives by email. If the email is missing, check spam, then write to info@strategycase.com for a new link.
What if it is not right for me?
Email info@strategycase.com within 24 hours of purchase for a full refund, no questions asked.
Know the Business Before the Case Starts
27 industries, one page each, ready before your next case. Get StrategyCase’s Case Interview Industry Cheat Sheets for $24 and download them instantly.
Get the cheat sheets for $24 →Full refund within 24 hours of purchase, no questions asked.
Free first: the case interview frameworks guide and the brainstorming guide.

Extremely useful and applicable!
I can no longer find the link to the file.
Extensive scope, clean layout, and easy-to-navigate information. I adopted it as a reference during practice, which helped me apply the observations and gain a more intuitive understanding of industries.
Succinct and useful guide
yields broad insights into many areas, lacking some depth but I am unsure if this is required for the sake of interviews.