Author: Florian Smeritschnig

AI reshaping junior consulting roles and the traditional consulting hierarchy. Question will AI replace junior consultants

Will AI Replace Junior Consultants? What’s Actually Changing (2026)

By Florian Smeritschnig, former McKinsey Senior Consultant. Updated July 2026. Will AI replace junior consultants? No, not the role, but yes, much of the old entry-level task list. AI handles the research, data work, and slide drafting that once filled a junior’s first year and built their judgment. Firms still hire juniors, but they expect…
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Cover image for an article on the McKinsey AI Interview, showing a robotic hand reaching toward a network of digital nodes, with the title “The McKinsey AI Interview” and the StrategyCase.com logo.

The McKinsey AI Interview: What It Really Is and How to Prepare

Updated June 2026 · By Florian Smeritschnig, former McKinsey Senior Consultant If you have a McKinsey final round coming up, you have probably seen the headlines. McKinsey is adding an AI interview, and half the internet is telling you to drop everything and learn prompt engineering. That advice is mostly wrong, and following it can…
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Case interview success guide explaining what separates offer holders from other candidates

Case Interview Success: What Separates Offer Holders From Everyone Else

By Florian Smeritschnig, former McKinsey Senior Consultant · Updated July 2026 Case interview success is not decided by how many hours you log or how many cases you grind. It is decided by how you prepare and how you think. Every recruiting season, two candidates put in identical hours, read the same books, and run…
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cover for an article on the best case interview books ranked

Best Case Interview Books 2026: 9 Ranked by an Ex-McKinsey Consultant

The best case interview books for 2026 are The 1%: Conquer Your Consulting Case Interview (modern theory) and The 1%: Case Interview Workbook (realistic practice cases). Case Interview Secrets by Victor Cheng remains a useful starter, while Case in Point by Marc Cosentino is the book I’d actively warn you away from. Its framework recitation…
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Candidate struggling in a case interview despite extensive preparation, illustrating why months of case interview prep can still lead to failure. The image is the cover for an article why candidates fail case interviews.

Why Candidates Fail Case Interviews Despite Months of Prep

By Florian Smeritschnig, former McKinsey Senior Consultant. Updated July 2026. Most candidates fail case interviews for one reason: they prepared for the wrong test. Not because they are not smart enough, and not because they did not work hard enough. After five years at McKinsey, where I evaluated candidates, and 2,200+ coaching sessions since, I…
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