By Florian Smeritschnig, former McKinsey Senior Consultant · Updated June 2026 The McKinsey Sustainable Future Lab is the third module of the McKinsey Solve, and as of June 2026 it is a standard, globally rolled-out part of the assessment. If your Solve invite is 85 minutes, you will take it, after Red Rock and Sea Wolf.…
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By Florian Smeritschnig, former McKinsey Senior Consultant · Updated June 2026 A case interview tests how you structure and solve an ambiguous business problem under pressure, the format consulting firms like McKinsey, BCG, and Bain use to hire. A product management interview tests how you define a problem, weigh trade-offs, and decide what to build for…
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Breaking into consulting, especially at MBB, Tier-2 firms, or the Big 4, is one of the most competitive recruiting processes in any industry. Thousands of highly qualified candidates apply each year, yet only a small fraction make it through the full selection funnel and receive an offer. Most candidates fundamentally misunderstand their actual chances. They…
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By Florian Smeritschnig, former McKinsey Senior Consultant · Updated June 2026 Most experienced hires walk into the case interview assuming their track record will carry them. It won’t. The case interview for experienced hires runs to a higher bar than the entry-level version, with less margin for error and less hand-holding, and it rejects more…
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Updated June 2026 · By Florian Smeritschnig, former McKinsey Senior Consultant If you are an Arabic-speaking student weighing the McKinsey EDAD program, you have probably seen two flatly contradictory claims: that EDAD guarantees a McKinsey interview, and that it guarantees nothing. Getting this wrong costs you, because it changes how hard you should fight to…
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Florian spent five years at McKinsey as a Senior Consultant and is a highly experienced consulting interviewer and problem-solving coach. Having conducted interviews with hundreds of candidates, he understands exactly what top-tier firms look for in successful applicants.
He founded StrategyCase.com to make top consulting careers more accessible by providing tailored, up-to-date insights into the recruiting process. Recognized as the most successful case and fit interview coach, Florian has helped his clients secure 700+ offers at MBB, Tier-2 firms, Big 4 consulting divisions, in-house consultancies, and boutique firms over the past four years.
He is the author of “The 1%: Conquer Your Consulting Case Interview,” “The 1%: Case Interview Workbook,” and “Consulting Career Secrets”, all available on Amazon.
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