Updated June 2026 · By Florian Smeritschnig, former McKinsey Senior Consultant A market sizing case interview asks you to estimate the size of a market, like the number of pizzas sold in the US each year or the annual revenue of EV charging in Germany, with no data and no calculator. You are scored on…
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By Florian Smeritschnig, former McKinsey Senior Consultant · Updated June 2026 MECE stands for mutually exclusive, collectively exhaustive. It is a way of splitting a problem into buckets that do not overlap (mutually exclusive) and that leave nothing important out (collectively exhaustive). In a case interview, a MECE structure breaks the problem into clean, complete…
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The global pandemic has made virtual communication more important than ever before and consulting firms like McKinsey, BCG, and Bain have adapted by conducting case interviews via video conferencing platforms like Zoom. While the pandemic has ended, virtual interviewing has stayed for most firms, roles, and offices. If you are preparing for an online case…
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By Florian Smeritschnig, former McKinsey Senior Consultant · Updated June 2026 Case interview brainstorming asks you to generate ideas (usually the causes of a problem or the options to solve it) out loud, and it tests structured creativity: the interviewer grades whether your ideas are broad, deep, organized into MECE buckets, and insightful, not how…
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By Florian Smeritschnig, former McKinsey Senior Consultant · Updated June 2026 Good case interview communication means leading with your answer, signposting and numbering your points, cutting the filler, and listening closely to the interviewer. It is scored as heavily as your analysis, because the same structured thinking, delivered top-down and concisely, is what makes you…
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Florian spent five years at McKinsey as a Senior Consultant and is a highly experienced consulting interviewer and problem-solving coach. Having conducted interviews with hundreds of candidates, he understands exactly what top-tier firms look for in successful applicants.
He founded StrategyCase.com to make top consulting careers more accessible by providing tailored, up-to-date insights into the recruiting process. Recognized as the most successful case and fit interview coach, Florian has helped his clients secure 700+ offers at MBB, Tier-2 firms, Big 4 consulting divisions, in-house consultancies, and boutique firms over the past four years.
He is the author of “The 1%: Conquer Your Consulting Case Interview,” “The 1%: Case Interview Workbook,” and “Consulting Career Secrets”, all available on Amazon.
